A Lexmark Optra C522 Printer May Help A Non Profit Company Minimize Expenditures by Ben Pate

Nonprofit organizations, by definition, do not normally have a large budget to work with when it comes to printed or promotional material. This can be a great detriment to them when it comes to advertising events or fundraisers to gather much-needed monetary backing. Volunteer organizations seem to feel this quite a bit more than other groups. The Lexmark Optra C522 printer matched with Optra C522 toner cartridges (http://www.qtoner.us/Lexmark-Optra-C522-Toner-Cartridges) can go a long way in aiding these groups in reaching their goal.

Professional designers for flyers and promotional advertising can cost quite a bit more than what is available to a volunteer organization's budget. This becomes especially true when there is a multitude of events over the course of the year that may only last one or two days. Along with the cost of a designer, the expense of having the design printed becomes yet another obstacle for the group to overcome. By having these materials printed professionally and should there be an excess of materials at the end of the event, these are simply wasted.

Most of these organizations will choose to do their printing in-house. The issue with this being, the printed material comes out looking quite a bit less professional than it could. The majority of home printers are good enough for a letter but simply do not make the grade when it comes to producing a professional looking product. While they do help cut down on the overall cost, the materials are not conducive to attracting people to the organization's cause.

Rather than pay a professional graphic designer to come up with the next flyer, an organization can save quite a bit of money by utilizing a student volunteer. The volunteer work done by the students is likely to be added as extra credit to the majority of courses they may be taking. This allows both the student and the organization to benefit from each other. Students need as much real-world experience as they can receive before graduation in order to aid them on their career path.

In order to make this entire process more efficient, the purchase of a Lexmark Optra will be a great benefit. The student volunteer will then have a high quality piece of equipment to use to create the promotional materials. By using high quality paper and ink, the printed material will reflect both the dedication and level of professionalism the organization is attempting to put forth. The Lexmark printer toner cartridges (http://www.qtoner.us/lexmark.ink) helps to create a quality image that will rival that of a professional printer.

Using the right toner, ink, and paper is also extremely important when an organization decides to print its own materials. The more professional the printer and accessories, the more likely a promotional piece will have the correct color, hue, and saturation that the designer intended. With so many advertisements bombarding the public every day, individuals can usually recognize a poorly printed marketing campaign.

For example, when trying to get participants in a 5K Race for Breast Cancer, a well designed, full-color poster can attract not only more paying participants, but also increase sponsors and donations. A lot of market research has gone into discovering what most attracts the public to participate in such events. One key element is the quality of promotional pieces. Professional-quality promotional items become even more essential for non-profits and volunteer organizations that are often working with limited funds compared.


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